Waterford Assessment

Roger Brooks, an expert in tourism and destination marketing, community and downtown revitalization, has worked with cities and villages throughout the world to find the value, the hidden opportunities, and the potential to be their best. Real Racine Convention and Visitors Bureau engaged Brooks to come to Racine County and invited the Village to take advantage of his expertise. Brooks and his wife, Jane, visited Waterford to "secret shop" and evaluate the Village in several scenarios: As a place to live and raise a family; As a place to work, invest in, or bring a business; As a place to visit - for more than a day. Brooks shared his findings for Burlington and Waterford at a presentation on June 20.